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eLearning Design – Choosing the Right Color

About the Author

Jennifer Ritter

From storyboards to module building, Jennifer covers a lot of eLearning ground as an instructional designer, writer, and course creator. She earned her B.A. at Rollins College and draws on her past life as an occasional amateur film maker for insight on the zaniness of the production process. This Jen-of-many-trades is fascinated by the role of storytelling and gameplay in learning and engagement. This may or may not be connected to her urge to write novels and love of videogames and most things “nerdy.” A passion for learning that started in school and led to tutoring has happily landed her in the mystical realm of eLearning. Spirit animal: Hawk Diet-breaker: Ice cream Comfort object: Throw blankets Personal vice: Medieval-fantasy novels Useless talent: Remembering useless facts Unreasonable paranoia: Rollercoasters Wishes more people cared about: Other people

Comments (3)

Katharine Holden - February 4, 2014

Why isn’t orange an appropriate color for lawyers? Red, of course, can be associated with “red tape,” so that’s not a positive association. But orange?

Jennifer - February 4, 2014

Thanks for your comment Katharine. Orange is considered to be an “informal” color. It tends to be more associated with “fun” and playfulness than professionalism. If you are familiar with the American cable channel, Nickelodeon, this is a prime example of why the color orange is associated with youth and not the best choice for your continuing legal education course.

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