As a guest author on the yourmembership.com blog, Jack McGrath, President and Creative Director at
Digitec, reported on the skills gap problem facing industries and what associations can do to help solve the problem. The post spread like wildfire and was shared dozens of times across social media platforms. “Can Associations Bridge the Skills-gap for Their Members” even made it on Association Universe’s Daily Best list.
In the post, Jack shares a compelling new continuing education model in which associations help members identify, then fill, skill-gaps. The model also provides the association with ongoing member value and opportunities for non-dues revenue generation.
For more great information, check out our resources page.
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