Have you ever called customer service and been surprised to receive outstanding service? It’s sad, but true, all too often top-notch service is the exception, not the norm. As a customer service professional you must not become complacent and be okay with providing lackluster service. In this training video customer service professionals are introduced or reintroduced to the elements of superior service. Some elements reviewed include careful listening, product knowledge, personalizing the call, encouraging feedback and professionally handling customer complaints. As a customer service professional you represent “the voice” of your organization. Use this video to develop skills for providing excellent telephone customer service.